Chiefs-Cowboys on Thanksgiving most-watched regular-season game in NFL history with 57.23M viewers

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Thanksgiving Day’s game between the Kansas City Chiefs and Dallas Cowboys was the most-watched NFL regular-season game in league history, CBS Sports announced on Wednesday.

A whopping 57.23 million viewers tuned in to watch Dak Prescott outduel Patrick Mahomes, 31-28, in a star-studded matchup rife with playoff implications.

It was widely thought that the holiday matchup featuring two of the most popular teams in the league would set records.

The numbers sent out by CBS Sports certainly didn’t disappoint.

The 57.23 million viewers topped the previous NFL record by +36% (42.059 million for Giants-Cowboys on Thanksgiving 2022).

Viewership peaked with 61.357 million viewers between 7:45-8 p.m. ET.

CBS Sports also announced that the game was Paramount+’s most-streamed NFL regular-season game ever.

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